Pacemaker
Packaging & Labelling

The project focused on the development of packaging and labeling solutions for a range of medical devices manufactured by St. Jude Medical, including the Tendril SDX, Atlas + HF, and Identity ADx XL DR. These devices are critical components of St. Jude Medical’s product portfolio and required meticulously designed packaging and labeling to ensure regulatory compliance, convey essential product information clearly, and differentiate them effectively in the market.

Background and Challenges

Developing packaging and labeling for medical devices like the Tendril SDX, Atlas + HF, and Identity ADx XL DR poses multifaceted challenges. Ensuring regulatory compliance with stringent FDA standards, alongside conveying essential product information clearly and concisely, presents a significant hurdle. Moreover, differentiating products in a competitive market while adhering to branding guidelines requires careful consideration.
Logistical complexities in the supply chain and the need to accommodate multilingual requirements further complicate the process. Addressing these challenges demands close collaboration between St. Jude Medical and Nectar, necessitating a deep understanding of regulatory requirements, industry standards, and effective packaging and labeling design practices for medical devices.

Achieving Results with Nectar

Packaging Design
Nectar’s packaging design expertise ensured that the packaging for these medical devices not only provided adequate protection during transit but also enhanced the overall presentation and brand perception. They crafted packaging solutions that were not only functional but also visually appealing and consistent with St. Jude Medical’s branding guidelines.
Labeling Design
Nectar meticulously designed the labels for the Tendril SDX, Atlas + HF, and Identity ADx XL DR devices, ensuring compliance with regulatory requirements and industry standards. They incorporated essential information such as product specifications, usage instructions, and safety warnings in a clear and concise manner, facilitating user understanding and compliance.
Usability Testing
Nectar conducted usability testing to evaluate the functionality and user-friendliness of the pacemaker packaging. This involved gathering feedback from healthcare professionals to identify areas for improvement and ensure that the packaging met their needs in clinical settings.
Regulatory Compliance
Nectar played a crucial role in ensuring that the packaging and labeling designs adhered to regulatory requirements and standards specific to the medical device industry. This involved thorough knowledge of applicable regulations and standards, as well as meticulous attention to detail to ensure all necessary information was included and accurately presented.

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Darren Saravis

CEO

Darren is an accomplished, dynamic leader who founded Nectar, X-Naut, and BreathDirect. He is committed to improving the world through the synthesis of technology, science, and art. Under Darren’s leadership, Nectar is leveraging the latest advances in cutting-edge technology to transform medical device development and design. As part of his

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John Duval

Principal Engineer

John is a true asset to Nectar, having been a founding member and instrumental in shaping the company’s portfolio and establishing its reputation for engineering excellence. With over 30 patents and numerous design awards to his name, John is a master of product architecture and subsystem integration, as well as design for manufacture, mechanisms, and root cause analysis. His passion for creating simple and holistic solutions that take into account a wide range of variables is evident in his work and has made him a valuable member of the Nectar team.

Stefanie Ng

Regulatory & Quality Expert

Stefanie brings over 10 years of experience in regulatory affairs and quality assurance, guiding a wide range of medical devices and pharmaceutical products through complex global requirements. She has successfully managed FDA 483 responses, 510(k) submissions, and audits across U.S., EU, APAC, and LATAM markets. Known for her collaborative and solutions-driven approach, Stefanie helps both startups and established companies navigate evolving regulatory landscapes with creative, compliant strategies.

Bryan Chan

Senior AI and Software Architect

Bryan Chan is a Senior AI and Software Architect with extensive experience in developing AI-driven medical technologies that are both innovative and compliant with industry standards (ISO 62304). His accomplishments include leading the development of: an AI-powered, contactless remote patient monitoring device with LLM-based voice engagement, a closed-loop insulin pump for Type 2 diabetes using on-body sensors, a motorized smart walker with real-time gait analysis, and an FDA-compliant AI SaMD platform for gastrointestinal disease detection. Bryan excels at defining technical vision, building high-performance teams, and navigating complex regulatory pathways to deliver scalable, market-ready MedTech solutions.

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Adam Marten

Senior Mechanical Engineer

Adam Marten has worked in the aerospace and consumer products industries since 2006 with lead engineering experience in conceptual design, product development, analysis and performance qualification testing. Adam has experience leading a range of technical projects, including multiple structural analyses for military and aerospace applications. He has also worked directly with engineering teams to develop medical devices and laboratory instrumentation.

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James Wilkin

Design & Usability Manager

James is a seasoned professional with over seven years of experience at Nectar, where he brings his expertise in industrial design, user interface, and user experience to the table. With a background in the highly competitive automotive industry, working for heavyweights like Daimler and Tesla, James is a true asset to the Nectar team. He is responsible for ensuring that the company adheres to user-centered design best practices, and he works closely with clients and partners on crucial human factors strategies for FDA submissions and the overall usability engineering process. James’ achievements in this field speak to his exceptional skills and dedication to the work he does.

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Belen Quintero

Associate Project Manager

Belen is a project manager at Nectar who brings a wealth of experience and expertise to her role. With a strong background in Mathematics and Philosophy from the University of California, Riverside, she has honed her skills in a variety of industries including healthcare ,education, food manufacturing, and engineering. Belen’ success as a project manager is due in large part to her ability to align projects with business goals, clearly define project needs, lead cross-functional teams, and effectively communicate results to stakeholders. With her proven track record of success, Belen is a valuable asset to the Nectar team and a key player in driving the company’s projects forward.
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Erjon Ameti

Mechatronics Engineer

Erjon Ameti is a highly knowledgeable Mechatronics Engineer with a wealth of experience in both academic settings and startup environments. With a strong background in electronics, robotics, and 3D modeling, he possesses a unique combination of skills that allow him to excel in the fields of automation systems and mechatronics. Over the past five years, Erjon has honed his expertise in product development and industrial automation, emerging as a leading authority in his field. Currently, Erjon works at Nectar as a hardware engineer, where he is responsible for documentation, CAD design, and electronics in general. He has been involved in the entire process of Nectar engineering, bringing his expertise and experience to the forefront of the company’s success.
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Redon Berisha

Electronics Engineer

Redon is a highly skilled engineer with a passion for technology and innovation. He has a background in mechatronics, which has given him a strong foundation in electronics, including electronic design, PCB design, and cable design. Redon excels in the critical components of the design process, including documentation for assemblies, testing, debugging, and ensuring each project is completed to the highest standard. At Nectar, he plays a crucial role in the creation of cutting-edge technology, bringing his unique vision to life and making him a valuable member of the team. With his technical expertise and creative vision, Redon is a leader in the field of electronic design.
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Kerry Eiss

Clinical Expert - RN, BSN, CLNC

With over two decades of experience in healthcare innovation, Kerry has been instrumental in transforming patient care and improving patient outcomes across the globe. Her extensive knowledge and expertise in the cardiovascular and cardiothoracic operating room, as well as her experience in emergency medicine, geriatrics, pediatric psychiatry, and main OR, make her a versatile and valuable member of the team. From small hospitals to large teaching institutions, Kerry’s 20 years of experience with patient documentation, including the use of EPIC, Cerner, and Meditech electronic charting systems, have positioned her as a leader in her field. Her recent involvement in helping transition the Providence St. Vincent Medical Center’s Cardiac Surgery program from paper charting to electronic documentation further underscores her commitment to advancing the healthcare industry.

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Flaka Brahimi

Marketing Manager

Flaka, a highly skilled professional with a background in Architecture and Spatial Planning from the University of Business and Technology in Pristina, holds a dual role at Nectar as both the Marketing Project Manager and a valuable member of the Business Development team. In her role as Marketing Project Manager, she is responsible for overseeing the development and execution of marketing strategies and as a member of the Business Development team, she actively contributes to the growth of the company by assisting in the creation of impactful marketing tactics. With her diverse background and expertise, Flaka plays a crucial role in ensuring the success of Nectar’s projects.
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Brayton Hammerli

User Experience Designer

Brayton is a multi-disciplinary designer with a A.A in Studio Arts and a B.S in Industrial Design from California State University Long Beach. As a user experience designer, Brayton specializes in usability evaluations, user research, feedback studies, GUI design, mobile app design, human factors evaluations, and formative studies. In his free time, Brayton enjoys outdoor activities such as hiking, mountain biking as well as other creative pursuits. He approaches problems with a solution-focused mindset and enjoys exploring ideas. 
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Toska Ukaj

Scientific Content Writer

Toska Ukaj is a gifted writer who brings a wealth of expertise and passion to Nectar. With a background in medical science and years of experience producing high-quality scientific and medical publications, Toska’s writing skills are unparalleled. She boasts an excellent educational record, advanced interpersonal skills, and a deep passion for healthcare. As Nectar’s writer, Toska consistently produces clear, concise pieces that can be easily understood by the public and truly captures the essence of Nectar’s mission. With her exceptional writing abilities and commitment to healthcare, Toska is an invaluable asset to the Nectar team.
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Jonathan Cantera

Human Factors Engineer

Jonathan is a Human Factors Engineer with a background in psychology and sociology, bringing a unique perspective that bridges human behavior, usability, and inclusive design. Grounded in universal design principles, his work focuses on creating safe, accessible, and intuitive user experiences informed by both qualitative and quantitative research. At Nectar, Jonathan leads the Human Factors team, guiding research and risk management efforts through user testing, field studies, and evidence-based evaluations to ensure that every product decision reflects the real needs of its users.

Vesa Hyseni

Purchasing Manager

Vesa is a skilled Purchasing Manager with a strong focus on procurement strategies and vendor management. With a track record of successfully leading procurement teams, Vesa excels in optimizing procurement processes, consistently striking a balance between quality assurance and cost-effectiveness. Her ability to identify cost-saving opportunities and manage supplier relationships effectively makes her an indispensable asset to Nectar.

Uran Çabra

Software Engineer

Uran Çabra, with a background in Mechatronic Systems Engineering, has been working on Embedded Systems, specifically on IoT product development. His responsibilities include firmware development and electronics design and testing. He holds a master’s degree in Electrical Engineering with a focus on Autonomous Mobile Robotics.

Sarah Clark

Industrial Designer

Sarah has a background in fine art & graphic design with a B.S in Industrial Design from California State University Long Beach. As a user experience designer her specialties include: keen aesthetics, creative problem solving, a detail oriented approach to research, and improving user journeys within complex experiences.

Jenny Tran

Human Factors Engineer

Jenny is a Human Factors Engineer with a strong foundation in psychology, bringing a research-driven approach to usability, workflow analysis, and user-centered design. She has worked across clinical, consumer, and emerging technology spaces, leading studies that examine cognitive workload, fatigue, task performance, and product interaction to optimize safety and usability. At Nectar, Jenny collaborates with cross-functional teams to translate user needs into actionable design recommendations, supporting risk management, formative evaluations, and usability strategies for regulatory submissions.